Salone Franchising Milano: the trade show
Franchising & Trade started up in 1986 and has now become the most important European event devoted to the sector of sales affiliation and innovative formulas for trade, licensing and partnership. C
ompanies who exhibit at Franchising & Trade have the ideal opportunity to present their latest proposals to an expert and interested public, for constructing highly attractive commercial models.
One of the main features of the fair is its completeness: small and medium sized franchise symbols, both Italian and international, take part along with the big brand names, so that the fair gives a fully representative picture of the market as a whole.