Pet Fair Asia 2024

Pet Fair Asia is an international tradeshow for pet supplies and aquariums taking place every year in Shanghai. On August 18-21 will take place its 19th edition so we have been talking with the organisers in order to know more about this international show, with a significant importance in China and Asian countries. Don't miss all the novelties and if you are thinking about the exhibit, pay attention to all the tips they give us!

What novelties will we discover on the next edition?

• 6th International Pet Industry Summit - It will bring pet industry leaders from Asia and overseas to meet in a relaxing and business-friendly atmosphere, one day before the opening of the tradeshow Pet Fair Asia. Built around top-level presentations by confirmed professionals from various industries, the conference accompanies the profound changes taking place in China and Asia for the Pet Industry, help suppliers and buyers to better identify each other’s needs, and make business happen. Limited to 200 participants. Sponsorship opportunities
• 5th Petfood Forum China - It focuses on latest Pet food technologies and accompanying the growth of the Pet food Suppliers row at Pet Fair Asia. Speakers from industry leading companies and top-level innovation workshops make Petfood Forum China the best place to understand the future of pet food.
• Petfood Suppliers’ Row - For the third year, Pet Fair Asia will assign a dedicated area for the upstream pet food industry chain. In association with the global leading magazine Petfood Industry, this special section will continue to provide development support for companies in the field of pet food additives, processing machinery, packaging technologies and solutions. The pet food suppliers’ row at Pet Fair Asia is the perfect spot to develop your network, meet new clients and understand your competition.
• 3rd annual meeting for pet hospital management - In 2016, the conference will get in-depth into 2 subjects of major importance: Hospital Design & Floor Plan, and Staff Motivation & Empowerment.
• Veterinary Area - Introduced in 2014, the veterinary section attracts a very specific category of professionals, looking for pet hospital and surgical equipment, pet drugs, bio-products, healthcare solutions, diet pet food, etc. The great feedback from existing veterinary exhibitors, as well as the huge success of our associated veterinary conferences, leads Pet Fair Asia to triple the Veterinary Area surface in 2016.

• InnoVaction - It is a new-product promotion program enhancing the visibility of innovative products among trade visitors and consumers, online and on-site. It boasts new products visibility before, during and after their presentation at the show. Your new products will be viewed by more than 20000 pre-registered visitors who can share your information and vote for your product.
• Aquazone- The aquarium section was introduced at Pet Fair Asia in 2015 due to the demand of both local professionals and international buyers. In 2016, we believe it is the right time to give this important sector another level of exposure and therefore will double the size of the Area dedicated to aquarium business. Half of the newly open exhibition hall will be dedicated to the presentation of leading brands from overseas and suppliers from China, seeking to expand their network, boost their market share and develop their brand image among the public. Numerous aquaria-related activities will take place over the course of the 4-days show: aquascaping demonstration & masterclass from world-renowned Aquarist (Oliver Knott, Zhang Jianfeng, Wang Chao…), fish competition, educational programs and more.
• B2C Activities - China Dog Show, Dog Olympics, CFA Cat Show, Small Pets Activity Park…

There is something that visitors or exhibitors need to know to exhibit at Shanghai? (some specific rules of Shanghai World Expo Exhibition & Convention Center, customs of the city to consider...).

Shanghai World Expo Exhibition & Convention Center (SWEECC) is located in the centre of Shanghai and near the Huangpu River. It is 40 km away from Pudong International Airport to the east, and 20 km away from Hongqiao Airport to the west. There are several means of transport direct to SWEECC, including Airport bus line, Metro line and several bus lines.

What makes Pet Fair Asia different from other shows of its kind?

Pet Fair Asia which is a top B2B and B2C event is the leading pet supplies exhibition of Asia pet industry, and the only UFI approved pet exhibition in Asia.

For those who want to exhibit at Pet Fair Asia, or are thinking about it, can you give them some tips or talk about the benefits of exhibiting?

DEVELOP YOUR BUSINESS WITH A RELIABLE PLATFORM

1. The largest exhibition of pet supplies aimed at Asia-Pacific markets.
2. The ideal platform for new clients searches and professional networking.
3. Integrated platform: B2B trade and B2C branding opportunities.
4. Over 18 years of expertise in Pet Supplies. AT THE HEART OF A FAST GROWING MARKET
5. The Chinese market is among the fastest growing markets worldwide.
6. Shanghai is the main gateway to access and understand new trends in China.
7. More than 2 billion US$ market value in 2014.
8. 13% annual growth expected for the period 2014-2019 (Source: Euromonitor International)
9. Less than 5% consumers feed their pet with dedicated food: huge untapped potential.

ACCESS TO KET MARKETS

1. Understand and reach fast-growing markets in China and Asia-Pacific.
2. Database quality and network density with no equivalent in China.
3. 80% overseas professionals from East Asia and ASEAN countries.
4. Consolidate business leads and cooperation with 87% visitors returning in 2016.

MEET DECISION MAKERS

1. 17,990 professional visitors (84.28%) with purchasing needs, from distributors and wholesalers to internet platforms and targeted retailers.
2. 64% visitors made purchasing decisions during the event.
3. High-level conferences attracting CEO, heads of purchasing and R&D.
4. 100% Chinese distributors are exhibiting – the best way to find a partner.

BUSINESS MATCH-MAKING WITH HOSTED BUYERS

1. Pet Fair Asia team hand-picks key-buyers from China, Asia and overseas through a generous Hosted Buyer Program.
2. The advanced on-site business match-making system provides a unique opportunity for exhibitors to make the best of the exhibition, and meet the right people.

EXTRA EXPOSURE - ONLINE & ON-SITE

1. Exclusive online marketing services for exhibitors.
2. Numerous promotion opportunities for on-site extra exposure.
3. Social media accounts spreading your information to the targeted audience.
4. An international network of media partners talking about us… and about you!

The event gives a significant importance to China and Asian countries as markets. What specific benefits brings Pet Fair Asia to Shanghai?

It enhances the economy and image of Shanghai. Besides, in four event days, a lot of people over the world come to the event that increases the tourism and accommodation. Meanwhile, more new and innovative technologies about pet supplies can improve the technology of pet products in Shanghai.

What is the visitor's profile?

21,346 trade professionals visited the show in 2015, more than 4 times the attendance of the 2011 edition. International trade professionals are also becoming regular visitors of the show, and now represent about 13.4% of the registered buyers.

Can you give us some participation results from the last edition?

• 21,346 professional visitors on trade days (+23.29% / 2014).
• 85.13% visitors "satisfied" or "very satisfied" (+11.43% / 2013).
• 63.27% visitors made purchasing decisions during the event.
• 88.6% visitors plan to visit the show again in 2015.