Marketing and the Australian Public Sector: the trade show
Media Partners: SMP, social media today, Government News, elemental, Mandarin, Government Technology NewsVendor Neutral - No Sales Presentations, Case studies in developing, implementing, introducing and managing a brand from: Government of NSW, Australian National University, Arrow Internet, National Disability Insurance Scheme, The Salvation Army, Evolve Housing, CareerOne.
The Challenges & The Solutions to:Making your brand meaningful.
Where is the public sector at with regards to social mediaWorking with a lack of resources/budget constraintsSocial media policies in the public sector.
The legal implications, risks and mitigationsWorking with influencers and internal stakeholders
Workshop
- A: Social Media as a Team SportWorkshop
- B: Content Marketing: