La Rural, Buenos Aires Exibition Center works with a clear goal: to be a great window to the world. Since 1878 starting with the 3º National Cattle Exhibition, today the venue keeps its tradition not only with the well known Cattle Exhibition held every year, but only showcasing the best from Argentina to the world.
Year after year, La Rural, Buenos Aires Exibition Center has consolidated its place as an exporting platform and a cultural, entrepreneurial and social pole of attraction in the heart of Buenos Aires. Our pavilions, convention halls and main auditorium are equipped with cutting-of-the-edge technology and they amount to 45,000 m2 indoors. Besides, it has more than 10.000 m2 outdoors and green spaces; and a parking lot capable of hosting one thousand vehicles. Located at Palermo´s heart, among near the parks and easily reachable from different points of the city, La Rural, has experienced great improvements By the late 90s, with the building of the Ochre, Blue, Yellow and Green pavilions. La Rural was consolidated as the main fair and exhibitions center of the region, as much for its size as for its infrastructure level. Its modern and diverse premises, together with its proved experience, make it the ideal frame for all sorts of events. The accomplishment of the project of the new Events Center will consolidate the company’s spreading out process, restating its role as an Argentine window to the world.