Expobeleza: the trade show
The main objective is to become Expobeleza a unique show that focuses on quality and excellence in the areas of hair, cosmetics, beauty and wellness.
Expobeleza is a marketing tool for all professionals operating in the northwest of the peninsula, while that works as a platform for the dissemination of the latest products and services intended both professionals and the general public.
In addition to the shopping area, which allows to establish business contacts and potential audiences receptive to innovations and trends, develop a series of activities. Thus, within the program samples Expobeleza find trends in hairdressing, beauty and cosmetic demonstrations.