Country Fair: the trade show
CountryFair brings under one roof an array of business and leisure products from companies in the world of Country and Rodeos, a sector that moves nearly a billion euros a year in Brazil alone.
A series of concerts, animal auctions, country clothing and fashion shows, equipment for rodeos and related sports and dance centers all form part of this event.
Held alongside CountryFair is CountryCon, the Brazilian rodeo organizers congress.