BIT | Borsa Internazionale del Turismo 2025

Fiera Milano City , Viale Lodovico Scarampo
Milan (IT)

BIT | Borsa Internazionale del Turismo: the trade show

International Tourism Exchange is the most important workshop worldwide for Italian tourism system and continues with its internationalizating strategy. A full-scale strategy that involves BIT in all the key events of the industry at a global level. Entering the world of BIT means coming into contact with the sector's entire community, thanks to ultra-specialized global communication tools which enable the visitor to be kept constantly up to date with the trade show's new features and trends in the tourism system.

BIT | Borsa Internazionale del Turismo editions

BIT | Borsa Internazionale del Turismo 2025 From to Fiera Milano City
BIT | Borsa Internazionale del Turismo 2024 From to Fiera Milano City
BIT | Borsa Internazionale del Turismo 2023 From to Fiera Milano City
BIT | Borsa Internazionale del Turismo 2022 From to Fiera Milano City

BIT, the ideal meeting point for every professional in the tourist industry

BIT puts the spotlight on noteworthy products and solutions as it is the international meeting point for many tour operators, visitors, travel lovers and media. All these include Tourism, Event Management, Hospitality and Business Travel. It promotes a direct link between the tour operators and tourists all in one place.

Bit Milan Stand

If you are wanting to talk to the biggest decision makers, professionals buyers and top travelers, this is where you need to be. Keynote speakers have been selected for each seminar precisely due to their level and field of expertise, as they come from many different areas of the industry. Book a stand at this remarkable fair and contact us. We will help you promote your top products with an impressive backdrop stand design.

Don't hesitate to submerge yourself into this show. Over 70,000 trade visitors and 2,000 participating companies make this a very influential event. Whether you are talking about art, culture, food, wine and or going on about business, luxury or leisure travel, you are surrounded by Italian excellence at all times. Bit's aim is to support the travel industry operators by capturing Italy's essence by promoting unusual trips, tours and other activities.