Automechanika Shanghai 2024

What novelties have you prepared for this 2019 edition?

The upcoming edition of Automechanika Shanghai is set to take place at the National Exhibition and Convention Center (NECC) on 3 to 6 December 2019 (Tuesday to Friday). The show expects to host over 6,270 exhibitors across the impressive 350,000 sqm of exhibition space, which will occupy the venue’s current exhibition area. A growing number of special sectors, zones and fringe programme events will amplify many of the latest advancements and rising trends throughout the entire automotive industry.

This year, the fair will echo the progressing concept of the automotive ecosystem. The developing term comes as a result of rapid advancements in the industry that are currently remapping the automotive value chain. It zooms in on the concept of connectivity; not just through emerging technology, but also the notion of networks and knowledge sharing. As a result, Automechanika Shanghai will place more focus on digitalisation, future technologies and services, as well as shaping more opportunities in the fringe programme, to work closer with research institutes and the wider auto community.

The event presents a multifaceted program with workshops at Automechanika Shanghai, and special events. Which of the activities do you think are a must for the visitor or which of them do you highlight?

This year, the fair will boast over 50 fringe events, highlighting different aspects of the automotive industry, future trends and developments. Delivered by a host of experts, some of the highly anticipated events include: 

• Automotive Aftermarket Summit
• Body & Paint World Championships
• China International Tyre Industry Conference
• Connected Mobility Conference
• International Bodyshop Industry Symposium (IBIS) China 2019
• Tomorrow’s Service & Mobility Summit

What are the advantages of exhibiting at Automechanika Shanghai?

Sustainability is one of Automechanika Shanghai’s fundamental objectives. Each year, the show strives to explore different trends and encourages more participation from players across all corners of the industry. Activities around the fairground support trade, network expansion and business development as the show grow into a focal meeting point for the industry. As a result, companies are now proactively choosing this event as part of their strategic development plans.

Going forward, participants will be able to reap the benefits of more vertical and horizontal integration from across the entire supply chain. It will continue to highlight many of the future tools and technologies that are changing the automotive landscape. It also aims to incorporate more participation from finance and investment, start-ups, research institutes, talent acquisition and development. As such, this pull factor will help facilitate many important international events, cooperation meetings, product launches and more amongst companies, organisations and policymakers.

Can anybody attend Automechanika Shanghai? How to register?

The show is free of charge and for trade visitors aged 18 years-old and above. For those who would like to pre-register online, please visit the website.

What is the exhibitor profile?

Parts & Components

This sector spans across six halls and hosts many of the overseas country and region pavilions. Exhibitors in this area will present a wide range of products including powertrain, chassis, body, standard parts, air-conditioning systems, exterior, interior, exhaust gas treatment and charging accessories.

Electronics & Systems 

This feature of the show remains one of the most fundamental areas for car electrification. Over 500 exhibitors will showcase engine electronics, electrical systems, and comfort electronics in response to the rising demand for automation.

Tomorrow’s Service & Mobility 

The Internet of Things (IoT) is shaping new opportunities in the market with reports predicting China will become the world’s largest IoT market by 2020. Tomorrow’s Service & Mobility caters for these inspiring developments and continues to amplify all aspects of the ever-evolving industry. In fact, the electric vehicle sector is projected to grow at a CAGR of 20% by 20232. The sector expects to cover an even wider range of alternate drives, fuels and charging, workshop technologies, car connectivity, autonomous driving, new mobility services and lightweight materials.

Accessories 

The hall will spotlight the services and technologies that are currently transforming the aftermarket. With this, the Supply Chain & Chain Store zone will expand upon e-commerce business and new models in the supply chain, chain stores and dealerships. Even more electronic devices also aim to emphasise on-board electronics that enhance driver safety, comfort and vehicle maintenance.

Customising 

As a prominent trend in the industry, Customising has gained its very own sector. A huge shift in consumer behaviour has led to a rapidly growing luxury vehicle market. As such, two dedicated halls will expose the rising opportunities and developments in the segment. The area is also set to highlight the thriving motorsport, high performance customisation and racing markets in China. Additionally, a popular vehicle lighting range will sit alongside REIFEN (Tyres & Wheels) to draw attention to some of the interrelated tools and technology.

Repair & Maintenance 

From tools and equipment to diagnostics and management solutions, more innovative products and solutions reflect the rising trends for new energy vehicles. Revenue from digital-based solutions will triple to a share of almost 20%, and service and diagnostics are likely to grow 3% faster than the wear-and-tear and crash-related parts sectors3. Additionally, the sector spotlights Body & Paint and its associated fringe events to showcase eco-friendly paint and washing solutions for workshops. 

REIFEN (Tyres & Wheels)

Building on the success of the last edition, and attracting an impressive scope of high quality buyers, the sector will further expand both its scale and scope. It will become an integrated tyre research hotspot, focusing on the development of automotive tyre technology, products and concepts for intelligent, green and high-performance tyres.

What is the visitor profile?

Dealer, agent, distributor, wholesaler

Service provider

Retailer

Manufacturer

Car maker

Private & official fleet

Research institutions / university / polytechnic 

Trade association / government agency

Which are the more relevant tradeshows in the sector?

In addition to Automechanika Shanghai, the regional headquarters also organises four other auto shows. Falling into the same brand, Automechanika Kuala Lumpur and Automechanika Ho Chi Minh City take a deeper look into the upcoming domestic markets. We also hold two more domestic shows in China. CAPAS explores the promising auto manufacturing industry in Chengdu and AMR focuses solely on the maintenance and repair sector.

Can you give us some participation results from the last edition? How many visitors attend?  and, from how many different nationalities they are?

Last year, the show saw 150,568 visitors from 145 countries and regions (+15%) filter through the National Exhibition and Convention Center. What’s more, the 2018 edition of the show also saw a 9% increase of buyer groups (162) form 22 countries and regions. 

The top 10 visiting countries and regions from this year’s edition comprised of Taiwan, Korea, Malaysia, Russia, India, Thailand, Japan, the USA, Australia and Germany.

Lastly, regarding the exhibitor, how many stand exhibitors participate in the last edition?  from how many different nationalities they are?

The last show edition also experienced a 4% increase of exhibitors bringing the total up to 6,269 exhibitors from 43 countries and regions. 

Across the 350,000sqm exhibition floor, new exhibiting country Luxemburg joined the list of returning countries, along with the Czech Republic, Lebanon and Slovenia, which resulted in a 3% increase in overseas exhibitors this year. 

Again, the fair held 19 country and regional pavilions across the show floor, which included France, Germany, Hong Kong, India, Indonesia, Italy, Japan, Korea, Malaysia, Pakistan, Poland, Singapore, Spain, Taiwan, Thailand, Turkey, the UAE, the UK and the USA.

This interview  has been arranged by Ms Fiona Chiew is the Deputy General Manager, Messe Frankfurt (Shanghai) Co Ltd, one of the organisers behind Automechanika Shanghai. The show will take place from 28 November to 1 December 2018 at the National Exhibition and Convention Center in Shanghai.

The fair presents a BtoB Networking Platform. Could you explain about it?

Now in its 14th year, Automechanika Shanghai is Asia’s largest trade fair for automotive parts, equipment, accessories and services. The show is in a unique position in that it covers the entire supply chain for the global automotive industry – from parts, components, electronics and systems, to repair, maintenance, accessories, customisation and tyres. This year, the show will welcome an estimated 140,000 buyers and 6,250 exhibitors, who will be meeting and doing business across a huge 350,000sqm of exhibition space.

What are the latest trends in the automotive aftermarket industry? What news have you prepared for the 2018 edition? What are the highlights?

We focused on three key highlights this year which line up with the latest trends of the industry. These can be seen in the show’s special zones and sectors:

Tomorrow’s Service & Mobility Sector

This brand new area will feature the most essential elements of car connectivity. Representing the future of the automotive industry, it also covers many aspects of electronic vehicle innovations, such as electric controls, charging and battery technology, connected cars and testing equipment.

Chain Stores Zone

Also new for 2018, the Chain Stores Zone is a direct response to China’s transforming distribution channels – particularly within the field of repair and maintenance. It will welcome a strong collection of domestic and international chain stores, e-commerce businesses and automotive distributors.

REIFEN (Tyres) Sector

The returning REIFEN covers the very latest tyre, wheel and rim products associated with high performance vehicles, such as self-sealing and lightweight tyres. Fuel efficiency and environmental consciousness will also be a key highlight this year, alongside tyres produced for electric vehicles.

Every year we want to make sure that our show is a true reflection of where the industry stands at that particular time, whether that be an upcoming trend in electronics or car connectivity, or even something as specific as tyres and remanufacturing. The automotive world is always adapting and overcoming new challenges, which is something that we need to be constantly aware of in order to maintain our status as a leading show.

What are the advantages of exhibiting at Automechanika Shanghai 2018?

In the eyes of the overseas market, the show serves as a window into Asia’s automotive industry. While domestic participants might be interested in expanding their business by collaborating with overseas brands, it’s equally as important the other way around. Many overseas players are now turning to China and the rest of Asia, and proactively exploring its development potential. The industry here is moving and developing so quickly, that people want to capitalise on China’s path to competing with the world’s biggest car production and consumption nations.

This is exemplified in the 18 overseas pavilions that we will have this year. This means we will have dedicated exhibiting areas for France, Germany, Hong Kong, Indonesia, Italy, Japan, Korea, Malaysia, Pakistan, Poland, Singapore, Spain, Taiwan, Thailand, Turkey, the UAE, the UK and the USA.

How to apply to exhibit or attend?

There is still time to register to attend Automechanika Shanghai 2018, you can register online.

Lastly, can you give us some participation results from the last edition?

• Visitors: 130, 928 (2016: 120,671) - 9% increase
• Exhibitors: 6,051 (2016: 5,756) - 5% increase
• Scale: 340,000 sqm (2016: 312,000) - 9% increase

As you can see, we’re on track again to increase our figures in 2018, which is testament to our participants who see the show as a one-stop platform for the entire supply chain to serve the latest trends, which is why we continue our upward trajectory each year.

Asia’s largest trade fair for automotive parts, accessories, equipment and services, Automechanika Shanghai will date for the 2-5 December 2015. The influence of Automechanika Shanghai continues to expand annually with many newcomers coming aboard and countless repeat exhibitors opting to expand their exhibition space to reach a broader market. If you are going to exhibit here or you are thinking on visiting, don't miss our interview with the organisers and discover all the novelties and details for Automechanika's next edition in shanghai.

What are the novelties of the next edition?

• New location - The show moves to a new location: National Exhibition and Conventions Center in Puxi, Shanghai. Is an expanded space optimising 280,000 sqm, which is an extraordinary increase of 27 percent from the previous year.
• New exhibitors - As sectors are growing exponentially, new and enlarged exhibitors fill expanded show space. One of the Automechanika Shanghai exhibitors, Tenneco, is a leading manufacturer serving well-known OEM and aftermarket distributors and retailers worldwide.
• New attendees - Among many new attendees this year is Bilstein, an innovative shock-absorber specialist in Germany. The company will showcase their entire range of shock-absorber systems in the show.
• Since 2011, the Accessories & Tuning sector of Automechanika Shanghai has had huge success, increasing by almost 500% - To build on the ample success of the market, the Accessories & Tuning Key Brand Hall has been further amplified to attract and gather big companies from this sector.

3 reasons to visit Automechanika Shanghai

1. You will have the opportunity of networking and establishing strong marketing deals with various industry players from all around the world.
2. Over 700 worldwide exhibitors from the Repair & Maintenance sector looking to capitalise on this shift in consumer spending will take part in the exhibition.
3. Automechanika Shanghai is one of 15 Automechanika fairs held in Africa, Asia, Europe and North, Central and South America. And on every edition the event provides a comprehensive range of seminars and workshops access to various industry sectors and topics.

Benefits to exhibit here?

China has become the manufacturing epicentre of an extremely fast growing automotive market so every year more companies worldwide are eager to explore the automotive sectors and the possibilities available to them.

As an international event, Automechanika shanghai is the perfect platform to inform a broader and knowledgeable audience about your brand value and product strengths.

The significant jump in this sector’s participation in only five years confirms the high regard companies have for the Automechanika Shanghai show as an important channel for their business development, branding, networking and success.

What benefits brings Automechanika Shanghai to the city?

Improved economic conditions among Chinese consumers has shifted the buying power towards more upscale vehicles and products. The quality of goods and maintenance is of greater importance and many shops and companies have enhanced their market to reflect this concept of higher expectations among consumers. Because of this shift in consumer needs, companies within the Repair & Maintenance sector realise Automechanika Shanghai is the perfect platform to demonstrate quality products and market their brand to a wide and knowledgeable audience.

What is the visitors profile?

The visitors for Automechanika Shanghai are people and companies from all around the world - Chinese and overseas visitors - interested in find new products on:

• Parts & Components
• Accessories & Tuning
• Repair & Maintenance
• Electronics & Systems
• Services Station & Car Wash
• Vehicle Production
• IT & Management

And whose purpose is to gather information about those new products and services, purchase, meet and visit their suppliers, seek for representation and also, evaluate the show for exhibiting in the future.

Some participation results from the last edition

• Number of visitors totalled 89,111 (9% increase from 2013) with 26% of them from overseas.
• 4,906 exhibitors (6% increase from 2013) from 39 countries and regions participated.
• 220,000 sqm of exhibition space covering 17 halls and 10 temporary halls.
• 17 overseas pavilions.